Logo Design Concept
The logo of 25th Chandra Asri Petrochemical (CAP) used pipes shape. This symbolizes that CAP is a petrochemical company with modern and sleek design. The color selection itself used corporate colors: 3 shades of blue and accent of Indonesia’s flag on number 5, means CAP is one of leading company in Indonesia.
Besides their 25th anniversary corporate logo, Momentum also designed their special internal newsletter.